I. Privacy policy

A. Our Commitment To Privacy

Here at 45 Fresh, we deeply value you as a customer and respect your privacy. We collect information about you through our Website in an effort to improve your shopping experience and to communicate with you about our products, services, contests, and promotions. We do not sell or rent your personal information to third parties. As detailed below, we may share your information with our brands and with third parties that provide services on our behalf, or with whom we have partnered.

In the following section, we will further describe the personal information we collect from you, why we collect it, how we use it, and when we share it with third parties. The following section of our privacy policy also describes your choice in how we collect and use your information.

As our company grows and changes, it may become a necessity to change our privacy policy. If our information practices change, we will post an updated policy on our Website. The revision date at the end of this policy will notify you when it was last updated. If we change the policy in a material way, we will provide appropriate notice to you.

B. Our Privacy Policy Q and A

What if I communicate with 45 Fresh electronically?

When you send an email to 45 Fresh or visit the Web site, you are communicating with us electronically. When you send an email to 45 Fresh, you consent to receive communications from us electronically in response. Please note that this does not constitute opting in to our email or direct mailing lists. You agree that all agreements, notices, disclosures, and other communications provided by 45 Fresh electronically satisfy any legal requirement that such communication be in writing. All communications with 45 Fresh become the property of 45 Fresh.

When does 45 Fresh gather my information?

In order to serve you better, 45 Fresh collects and stores your personal information when you:

(i.) create an account on 45 Fresh.
(ii.) sign up to be notified of special deals, discounts, or exclusive offers.
(iii.) enter a contest or promotion on our site.

A customer account is created when you:

(i.) make a purchase on 45 Fresh.
(ii.) sign-up to receive our newsletter.
(iii.) leave feedback and/or comments on the Website.
(iv.) register for an account on 45 Fresh.
(v.) enter a 45 Fresh sweepstakes.

What information does 45 Fresh need?

When creating an account, we will ask for your first and last name, e-mail address, a password, and similar information. If you are making a purchase, we will additionally ask for your billing address, shipping address, and credit card information.

Our system also may gather information about the areas you visit on our site as well as the IP address you use to connect to our site. We may use this data internally for the following reasons:

1.) to personalize your experience on 45 Fresh.com
2.) to personalize the marketing materials you receive from 45 Fresh or its partners
3.) to prevent fraud on your account

What does 45 Fresh do with this personal information?

Your information is used for internal purposes to process your orders and to personalize your shopping experience. It is also used to comply with any legal requirements. By storing your personal information on a secure server, 45 Fresh is able to shorten your checkout process and allow you to check your order status online.

At 45 Fresh, we also review the types of products that appeal to our customers. This statistical information helps us to improve our product stock in the same way that companies change their catalog based on the best sellers. We may also use information about your purchases to make marketing offers to you. Of course, you always have the option to opt-out of receiving such offers. (See below for instructions on opting-out.) If you use electronic wallet technology provided by a portal, such as AOL's Quick Checkout feature, MSN's NET Passport technology, or another service provider, we may share some of your purchase information with your service provider in order to assist that portal in serving you better. However, rest assured that we only share your information with the same portal you are currently using, and then only upon agreement of adopting a stringent privacy policy.

How does 45 Fresh use my e-mail address?

Your e-mail address is used to create and identify your account on 45 Fresh. Your e-mail address is also used by 45 Fresh to correspond with you about orders you may have placed or to notify you of any contest results that you may have entered. We may also use your e-mail address to notify you about important functionality changes to the Web site, new 45 Fresh services, and special offers and promotions. If you would like to opt-out of receiving e-mail of this kind, simply click on the "Unsubscribe" link that appears at the bottom of any email and follow the simple instructions to have your email address removed from our list serve.

In addition, you can remove your email address from our list service by clicking on the My Account button that appears on our Web site and editing your preferences.

Does 45 Fresh share any information it collects with outside parties?

We do not share any of your personal data on an individual basis with any outside company. We may share data in an aggregate form without personal identifiers. We may also share data with consultants or service providers who assist us in providing better service. Any sharing of information with a consultant or service provider is only done so upon agreement that your information is protected with a strict privacy policy. We do use navigational information both in the aggregate and on an individual basis to understand how our visitors use 45 Fresh and how we can improve our site. We do not keep track of where you go on the World Wide Web.

If you provide us with your name and postal address, we may make this information available to other companies so that they may send you information about their products. You always have the option to keep your information private. For instructions on how to keep your name and mailing address private, please see below. Except as provided above, and as required by law, in the event of a merger, consolidation, or sale of all or a substantial portion of 45 Fresh’s assets, we will not sell or otherwise share any of your purchase information with any third party without your consent.

How does 45 Fresh safeguard my personal information?

45 Fresh has implemented a variety of security measures to maintain the safety of your personal information. Your personal information is contained behind secured networks and is only accessible by a limited number of employees who have special access rights. When you place orders or access your personal information, we offer the use of a secure server. All sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology that is PCI DSS Level 1 certified and securely stored in 45 Fresh’s database.

Does 45 Fresh provide a way to update or remove personal information?

45 Fresh provides a My Account feature on our Website, which allows you to modify and/or remove most of your personal information. This page can be accessed by clicking the My Account link on www.45Fresh.com. We guarantee that all the information within My Account is secure and accessible only by you and limited number of 45 Fresh personnel.

Does 45 Fresh use "cookies"?

A cookie is a small piece of information sent by a Web site that is saved on your hard disk by your computer's browser. The cookie holds information a site may need to personalize your experience and to gather Web site statistical data, such as which pages are visited, the internet provider's domain, (e.g. aol.com or msn.com), name and country visitors come from, and the addresses of the sites visited immediately before coming to and immediately after leaving www.45Fresh.com. However, none of this information is associated with the individual. It is measured anonymously and only in the aggregate. The information in the cookies lets us trace your "click stream" activity (i.e., the paths you take within our site as you move from page to page). Cookies do not capture your individual email address or any private information about you.

45 Fresh may use third-party advertising companies to serve ads on our Web site as well as third party companies to provide tracking and analysis of information and data collected from visitors to our Web site. These companies may employ cookies and action tags (also known as single pixel gifs or Web beacons) to measure advertising effectiveness. Any information that these third parties collect via cookies and action tags is completely anonymous. 45 Fresh reserves the right to provide statistical information and data to such third parties.

To browse without cookies, you can configure your browser to reject all cookies, or to notify you when a cookie is set. Each browser is different so check the "Help" menu of your browser to learn how to change your cookie preferences. Even without accepting a cookie, you can still access most of the features on 45 Fresh.

What is "phishing"?

"Phishing" is a scam designed to steal your personal information. If you receive an email that looks like it is from 45 Fresh asking you for your personal information, do not respond. We will never request your password, user name, credit card information or other personal information through email.

What about links to other Websites?

For your convenience and information, our Websites may contain links to other sites, which may have privacy policies that differ from our own. We are not responsible for the content or practices of any linked site. We recommend that you review the privacy policy of any site that you access through our sites.

How can you remove your name from our direct mail or email list?

To have your email address removed from our list of addresses that receive information about new products, services, sales and promotions, simply click on the Unsubscribe link that appears at the bottom of any email and follow the simple instructions. Alternately, if you have created an account with 45 Fresh, you can also remove your email address from our list serve by clicking on the My Account button that appears on our Web site, and editing your preferences.

How do I unsubscribe from 45 Fresh’s Direct Mail Program?

1. Create an email including your full name, physical mailing address and zip code
i.e. John Doe
42 W. 39 Street
New York, NY 10018

2. Include “no more junk in my trunk” as the subject line

3. Send email to opt-out@45 Fresh.com

To have your name and address removed from our list of addresses that may receive information and/or special offers from companies other than 45 Fresh, simply send an email to opt-out@45 Fresh.com and type UNSUBSCRIBE in the subject line of your email. PLEASE NOTE: It can take up to 3 business days to process this request.

How do I contact you?

For questions about our privacy policy, to make choices about receiving promotional communications, to update your personal information, or to place an order, you can contact 45 Fresh by email or telephone:

Phone: 209-553-8360

AOL Instant Messenger: forty5fresh

Skype: forty5fresh

Customer@45Fresh.com

This privacy policy is part of our Terms of Service. By using this site, you agree to consent to 45 Fresh’s privacy policy. 45 Fresh reserves the right to change the terms of service, including this privacy policy, at any time, without advanced notice.